Sidus Space Enlists Aerospace Veteran Lawrence Hollister to Drive Sales and Scale Operations

Lawrence Hollister

Cape Carnival, Florida: Sidus Space, a trailblazer in the space and defense technology sphere, has appointed Lawrence Hollister as Chief Business Officer—a move aimed at turbocharging the company’s commercial and government market expansion as Sidus enters a pivotal growth phase. Effective September 15, 2025, Hollister’s arrival signals Sidus’s strategy to intensify its focus on rapid revenue generation and sustained leadership across defense, aerospace, intelligence, and emerging technology sectors.

Seasoned Leadership to Accelerate Growth

Hollister brings a proven track record of catalyzing business expansion and scaling operations in some of the industry’s most competitive segments. His experience spans transformative initiatives at defense, intelligence, cyber, and federal civil markets, where he led sales acceleration, executed mergers and acquisitions, and drove capital investment.

Prior to joining Sidus Space, Hollister was Head of Growth – Edge Technology (Voyager) at Anduril Industries, following a successful stint as Chief Growth Officer at KLAS Government. During his time at KLAS, Hollister architected a growth strategy that ultimately led to the company’s acquisition by Anduril in less than two years—a testament to his impact and expertise in delivering tangible business milestones.

A Growth Mandate Direct from the Top

Reporting directly to Sidus founder, chairman, and CEO Carol Craig, Hollister will carry a clear mandate: drive new sales channels, accelerate topline revenue, and extend Sidus’s competitive presence in both government and commercial space markets. The appointment comes as Sidus aims to position itself as a leader in a rapidly evolving space economy—one that values both technology innovation and the ability to execute on large-scale missions with speed and efficiency.

“Lawrence Hollister is an outstanding addition to Sidus Space as we focus on our next phase of growth,” Craig noted. “His extensive business leadership and proven ability to deliver explosive growth will be instrumental as we execute our strategic goals. Lawrence’s ability to produce measurable sales results and sustained business expansion directly supports our mission of creating long-term value for shareholders and customers”.

Driving Strategic Initiatives and Market Penetration

At Sidus, Hollister’s expertise is expected to drive a multi-pronged growth strategy:

  • Expanding sales and customer acquisition efforts across new and existing markets
  • Leading scalable business initiatives, including partnerships, mergers, and capital investments
  • Implementing sustainable strategies designed to boost profitability and long-term operational health
  • Developing organizational capability to serve both government contracts and high-value commercial clients

Hollister’s arrival also reinforces Sidus’s tactical execution philosophy: strengthening its executive ranks and ensuring the company is poised for opportunity in the fast-changing satellite and space systems sectors.

Sidus Space: Positioned for the Next Frontier

Sidus Space distinguishes itself as an agile, innovation-driven company specializing in satellite manufacturing, mission planning, AI-driven data solutions, and advanced hardware—all underpinned by a robust U.S. space heritage. Operating from its 35,000-square-foot facility on Florida’s Space Coast, Sidus combines vertical integration in assembly, testing, and launch support with its own satellite platform, LizzieSat®, to drive flexible, rapid solutions for government and commercial customers worldwide.

Focused on delivering “Space Access Reimagined,” the company emphasizes adaptability and speed as competitive advantages and is committed to optimizing both technology and data performance for its clients. The strategic hiring of Hollister, with deep roots in federal and commercial growth, signals Sidus’s commitment to capturing emerging opportunities in a new era of space commerce.

Strengthening the Leadership Bench

The elevation of Lawrence Hollister is the latest in Sidus’s campaign to reinforce its leadership and innovation credentials, aligning executive vision with market demand and customer expectations. The integration of new business expertise is expected to support Sidus’s continued trajectory as a provider of next-generation solutions for defense, intelligence, and expanding commercial ventures.

With this move, Sidus Space positions itself not only to compete, but to lead as new markets emerge and the global demand for satellite-based infrastructure, services, and insights accelerates.